The New Reality of How Patients Find Dentists—and How to Adapt (Online, 7 October 2026)

**"Why Your Phone Stopped Ringing: The New Reality of How Patients Find Dentists—and How to Adapt"** is an insightful continuing education webinar offering **1 Self-Study CE Credit** that tackles one of the most pressing challenges facing modern dental practices: a noticeable drop in new patient phone calls. The session addresses a fundamental shift in patient behavior rather than issues with front desk performance, pricing, or location. High-intent patients are increasingly bypassing traditional search engines and websites, instead asking AI tools like ChatGPT and Google's AI to recommend local dentists by name. If a practice doesn't make the AI's short list, those potential patients call a competitor instead.

Led by Patrick McDonald, Head of Strategic Growth at RAMP and a seasoned marketing strategist, former broadcast executive, and U.S. Marine veteran, the webinar delivers a pragmatic, no-nonsense approach to digital growth. McDonald breaks down real 2026 search data, uncovers the four key criteria AI tools use to select which practices to recommend, and highlights the current advantages held by corporate dental chains.

Throughout the session, participants learn actionable strategies to close the visibility gap without requiring a complete website redesign or doubling their advertising spend. Attendees will discover why traditional dental websites often remain invisible to AI for specific procedures and how independent practices can adapt their digital presence right now to ensure they appear on the short lists of modern AI-driven search tools.

If your new patient calls have quietly slowed down despite a great location and an experienced team, the problem isn’t your front desk—it’s how patients search.

You should attend this webinar to discover how AI tools like ChatGPT and Google's AI are completely reshaping patient acquisition by recommending dentists directly, often before a patient ever visits a traditional website. Led by digital marketing strategist Patrick McDonald, this 1 CE credit session cuts through the noise with real 2026 data, revealing the exact four criteria AI looks for when recommending a practice.

Join us to learn how to future-proof your practice, close the gap against corporate chains, and get your clinic back on the shortlist—all without doubling your ad spend or rebuilding your website.